True Growth is a Lifelong Process

About Deb

Deb Rubin has been a business executive working in the Financial Services Industry for over 25 years. In her current role at Transamerica she oversees three growing and innovative business lines. She also works as a coach to support leaders in maximizing their potential and achieving desired outcomes.

Deb’s undeniable passion allows her to help professionals and organizations build their brands, fine-tune their messaging, exceed their goals, expand their leadership, and develop personnel.


“I’ve been a successful business executive for over 25 years, married for over 30 years, and a working mom for what feels like my whole life. A few years ago, things started to change at work and my stress level spiked. I was afraid of losing my job. I was unsettled with all the changes, was working all the time, and never felt like I was doing enough. Then I decided to do something to help me better support my team. I went to coach school. I thought that what I learned would help my staff and colleagues. What I didn’t expect was that it would transform my own life. With that transformation came a promotion at work, more intimacy with my husband, stronger bonds with my boys, a healthier body, and a life that is full of opportunity, passion, engagement, and well… joy!”

Ms. Rubin is active in industry organizations including the American Retirement Association (ARA) and the National Institute of Pension Administrators. She earned her bachelor’s degree in economics from Barnard College of Columbia University where she graduated magna cum laude. She holds FINRA 7, 63 and 24 designations and is a CERTIFIED FINANCIAL PLANNER (CFP®). Deb is also a Certified Professional Coach (CPC) and an Energy Leadership Index Master Practitioner through the Institute for Professional Excellence in Coaching (IPEC).

Deb is a personal coach, keynote speaker, and trainer living outside of Washington DC with her family.

It’s time to take action to empower yourself, face your fears, unapologetically acknowledge your strengths, embrace your life, and step into the leader you dream of being.

Let's do it together.

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